The Benefits of an Original SEO Post

It is common for bloggers and website owners to aim for a high number of visitors and audience. After all, one of the reasons why they started blogging is to make themselves be heard. Every blogger wants to be read and noticed on the internet. And this is where the problem comes in.

There are over millions of bloggers in the world. And there are over thousands of blog posts being published every minute. So how in the world can a blogger find a reader in this tough competition? One of the best solutions is through writing original SEO post.

An original SEO post poses as a great advantage to writers and bloggers, especially when used properly. Even companies and businesses acknowledge how essential and important an original SEO post is in attracting customers and visitors to their websites.

But aside from traffic generation, what are the other benefits of an original SEO post?

An SEO post boosts readability and traffic of websites and blogs. SEO posts are included in the results of search engines which help in introducing the site to readers from all over the world. By using keywords, Meta tags and descriptions, it allows the blog post or article to appear on several websites, online databases and search engines.

Another benefit of using SEO post is improving the content and quality of the post. Readers like to read high quality articles, and an SEO article with high quality content doubles the chances of attracting loyal readers and subscribers. It also teaches bloggers how to write effectively and how to use keywords and tags properly. Bloggers are able to learn and at the same time share what they have to say.

seoSEO is cost effective. It’s free and easy to use. Web owners and bloggers can save money by registering their sites in online databases just to appear in search engines. SEO also prevents bloggers from resorting to auto or boot readers which often plagues the site with spammed comments and messages.

SEO also helps in improving the website’s layout and readability. Aside from correct keyword usage, SEO helps users and readers to navigate websites easily. It corrects and arranges links and pages in a certain website. This way, a website not only has high quality content but also an organized website layout and interface.

Bloggers and web owners benefit from good SEO posts through ROIs or returns on investment. Compared to buying visitors, which only raises the sale probability of 3%, SEO boosts sales by almost 10%. SEO is more engaging than paid visitors who merely click on links and websites. SEO on the other hand motivates visitors to actually click through, read and interact in the discussions. Aside from that, SEO is more effective than Ads which are more expensive, compared to getting the free visitors by using SEO.

SEO helps websites get registered into the Google database for free. It helps build the credibility and good reputation of a website or blog. Remember that Google does not tolerate scam articles and websites. Using SEO can also prevent scamming of articles and blogs.

Lastly, SEO is permanent. SEO does not stop working as long as the SEO requirements are met. Compare this with ads and paid visitors that will stop once they are no longer paid.

It is very important to recognize the benefits and advantages of using SEO in writing posts and maintaining websites. Not only will it boost web traffic but it will also help in improving the content of the site and improve the capabilities of the blogger. Truly, SEO posts are important in the blogosphere.

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SEO Sins to Avoid

Search engine optimization (SEO) has been around for nearly two decades now. The increased reliance on SEO strategies to increase website performance is definitely old news. Regardless, there are still plenty of people out there who do not have the slightest idea what this activity is all about.

SEO is the process where techniques are used in order to improve a website’s visibility on a search engine results page’s (SERP) ranking system. Having a high rank on a SERP is a goal for most websites since it usually spells prosperity for them.

As a marketing strategy, the main focus of an SEO campaign is to understand how search engines operate and using that understanding to the website’s benefit. The websites can be optimized through a large variety of ways. Some techniques involve using keywords, coding, promoting the website to intensify the number of inbound links or backlinks and so much more. These are legitimate forms of SEO tactics and are referred to as white hat SEO techniques.

There is another side to this sort of tactic. The other category of SEO practices is known as black hat SEO techniques. These techniques should be avoided at all costs as it can lead a website or the SEO company that employs it to banishment from a search engine, such as Google or Bing, which typically spells death for a website.

Below are some of the black hat SEO sins that are common to unscrupulous SEO practitioners.

Adding unrelated keywords

SEO works by using certain keywords to increase its visibility on SERPs. These work by conducting a research on the keywords used by the search engine users themselves. What some black hat SEO users do is to add keywords that are irrelevant to the main topic of their content in order to increase its number of hits.

For example, an article on window washers adds the name of a popular figure or celebrity. Each time the name of the figure or celebrity is searched on the internet the website on window washers gets a hit. When someone looks for articles on window washers, the one fluffed with irrelevant keywords gets a better ranking because it was hit more often compared to the other websites that did not use the celebrity’s name.

Avoid this dirty tactic as it only fosters enmity in internet users. The website drew the attention of the user, but instead of building trust it instead created mistrust.

Cloaking web content

This is the practice where the webmaster has two different contents for a website. One part is tailored specifically for the search engine and the other is made specifically for the human audience.

Cloaking web content is like typing down a few keywords in a search engine, then clicking a simply relevant website only to find out once it loads that it is actually a porn site. It is these sorts of tactics that keep parents awake and worried at night. Their kids might find bad things without them meaning to.

Stuffing the content with a lot of keywords

This black hat SEO technique is somewhat similar to using irrelevant keywords in that it has something to do with the amount of keywords in the content.

Using wrong keywords is one thing, while stuffing a website with a lot of them is another. Stuffing a copious amount of keywords into the content to increase web visibility is one of the most used and abused black hat SEO techniques. The exorbitant amount of keywords helps make sure that the webpage will be highly relevant to a user’s search.

Never ever use these tactics

A website should strive to avoid these sort of tactics. These are the sort of dirty and cheap tricks that will most likely get a website banned from a search engine. The lack of support from search engine operators like Google, Bing, or Yahoo! deals a massive blow to any website’s chances of success.

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